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Educational project "Creating transparency — from shop counter to producer" Support

The aim of the "Create transparency" measure is to empower farmers and agri-food farms and to help them establish contacts, to get to know consumer expectations and to learn about their mode of production and to make products known to consumers as well as in their regional environment, as well as to establish a dialogue between food producers or processors and consumers, which provides the actors with in-depth knowledge of the consumer expectations, from which new competences can be developed and which also shows opportunities for diversification of agricultural activities.

Regional education providers should connect actors in rural regions, promote their cooperation and support them in promoting information and education on the environment, agriculture and food, in particular for young consumers, Offer.

With the help of a network of agri-food businesses and other regional learning locations, direct contacts with this sector of the economy and its stakeholders are to be established through the own experiences of the event participants. made possible. Communication structures are being built up both among the actors and with the consumers of their products. This should contribute to the development of synergies and promote viable opportunities for diversification of agricultural activities into education activities in the field of environment, agriculture and food, as well as network activities.

Source: Serviceportal Niedersachsen (Portalverbund des Bundes und der Länder)

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